Pack of Blank CD-R’s: $25… Sharpie: $1… An unprofessional disc that is unexciting and doesn’t make the listen excited to hear what’s on it… WORTHLESS
When you put out a demo CD the music you pour into it is a work of art so why shouldn’t the disc be a work of art too! Let’s face it, a sharpie CD just sucks. You potentially ruin the presentation of your product by scribbling the info on it.
Why even make a CD when you could just put an MP3 on your myspace page or on blogs? Well that is pretty passive… Any artist with a decent fan base is likely to tell you that getting something personal and physical into the hands of their fans is an absolute necessity. I go more into depth in <this> blog on the subject and I will be expanding more on the need to get out on the streets to sell yourself as a brand in upcoming blogs.
The saying “first impressions are everything” hold true even when it comes to a simple demo. I guarantee you If I put a sharpie CD and a basic black thermal text printed disc side by side, anyone would take the thermal disc over the sharpie disc. Same goes with black text versus full color. You get what you pay for when it comes to the wow factor, so you should make a small investment into marketing yourself and have a good quality presentation. In pretty much all of our day to day activities here at Eternite Media (whether it be marketing campaigns, equipment purchases, even sales) we are always looking at our ROI or Return On Investment. Basically, how successful is the results of the investment we put into something, be it time, money, labor, etc. A lot of times it is hard to measure that return when it comes to the actual impression we have made on people. The same is true about your demo CD’s. In a sense, if you get that person to sign up for your mailing list or you see them at your next show, you will know that you have made a good return on that investment. It is up to you to decide if stepping up your demos to professional duplication is a worthwhile investment for your personal goals. Be sure not to forget that your time is money, and often times the added value of quality duplication plus the time you save from creating copies yourself is a much better choice.
That being said, I am in no way attempting to say anyone is less of an artist if they don’t have their demos done with a duplication company. Your content should be your number one priority and is the one thing that truly matters. My goal is to get you thinking about whether stepping up your investment on your discs is a worthwhile expense.
I feel so strongly that I have to decided to offer anyone who has not done work with us in the past an amazing opportunity. Send me up to 10 of your sharpie CD’s and I will send you back the same amount back with our black thermal printed CD’s and your music on it, plus a sample of our full color thermal printed discs. If you have a sticker label or inkjet printed CD I will send you our Full Color thermal discs with your music on it plus a sample of our black text thermal printed discs.
A few
-Only new customers who have not ordered disc products from us in the past can participate
-You will need to cover the postage out to Los Angeles and we will take care of the return.
-We can transcribe your sharpie CD to black text (we will use a font of our choice)
-If we are sending you full color discs you will need to provide us with your own artwork
-Your content must follow our intellectual property rights policy and terms of services, which we can send you through email.
Please contact us at info@eternitemedia.com for full details and to get your free discs.
I am really excited to offer this, and I wish I could do it all the time, but this is only valid for a very limited time so tell your friends, and get in contact with us today before it is too late.
Ryan Powell
President
Eternite Media, LLC
Pack of Blank CD-R’s: $25… Sharpie: $1… An unprofessional disc that is unexciting and doesn’t make the listen excited to hear what’s on it… WORTHLESS
When you put out a demo CD the music you pour into it is a work of art so why shouldn’t the disc be a work of art too! Let’s face it, a sharpie CD just sucks. You potentially ruin the presentation of your product by scribbling the info on it.
Why even make a CD when you could just put an MP3 on your myspace page or on blogs? Well that is pretty passive… Any artist with a decent fan base is likely to tell you that getting something personal and physical into the hands of their fans is an absolute necessity. I go more into depth in this blog on the subject and I will be expanding more on the need to get out on the streets to sell yourself as a brand in upcoming blogs.
The saying “first impressions are everything” hold true even when it comes to a simple demo. I guarantee you If I put a sharpie CD and a basic black thermal text printed disc side by side, anyone would take the thermal disc over the sharpie disc. Same goes with black text versus full color. You get what you pay for when it comes to the wow factor, so you should make a small investment into marketing yourself and have a good quality presentation. In pretty much all of our day to day activities here at Eternite Media (whether it be marketing campaigns, equipment purchases, even sales) we are always looking at our ROI or Return On Investment. Basically, how successful is the results of the investment we put into something, be it time, money, labor, etc. A lot of times it is hard to measure that return when it comes to the actual impression we have made on people. The same is true about your demo CD’s. In a sense, if you get that person to sign up for your mailing list or you see them at your next show, you will know that you have made a good return on that investment. It is up to you to decide if stepping up your demos to professional duplication is a worthwhile investment for your personal goals. Be sure not to forget that your time is money, and often times the added value of quality duplication plus the time you save from creating copies yourself is a much better choice.
That being said, I am in no way attempting to say anyone is less of an artist if they don’t have their demos done with a duplication company. Your content should be your number one priority and is the one thing that truly matters. My goal is to get you thinking about whether stepping up your investment on your discs is a worthwhile expense.
I feel so strongly that I have to decided to offer anyone who has not done work with us in the past an amazing opportunity. Send me up to 10 of your sharpie CD’s and I will send you back the same amount back with our black thermal printed CD’s and your music on it, plus a sample of our full color thermal printed discs. If you have a sticker label or inkjet printed CD I will send you our Full Color thermal discs with your music on it plus a sample of our black text thermal printed discs.
A few details…
-Only new customers who have not ordered disc products from us in the past can participate
-You will need to cover the postage out to Los Angeles and we will take care of the return
-We can transcribe your sharpie CD to black text (we will use a font of our choice)
-If we are sending you full color discs you will need to provide us with your own artwork
-Your content must follow our intellectual property rights policy and terms of services, which we can send you through email
Please contact us at info@eternitemedia.com or 323-284-4733 for full details and to get your free discs. We would love to show you what we can do, and even work with your budget.
I am really excited to offer this and I wish I could do it all the time, but this is only valid for a very limited time- so tell your friends, and get in contact with us today before it is too late!
Ryan Powell
President
Eternite Media, LLC
