It’s 2010 and time to start thinking about the annual festivals that will benefit YOU. All around us we hear that this is the year to make a big push and get heard- we want to help with that. As a Musician, Label or Entertainment/Media business, it’s pretty important to attend at least one music festival a year. SXSW and WMC are two of the big starters that are coming up fast. We’re hoping to enlighten you on how important it is to prepare, not just show up. There are so many ways to conquer a festival- high rollin’ networker, party animal, on the cheap or go with the flow. Whatever reason you’re going, there’s a way to be prepared and Eternite Media would like to be your go-to source for exploring your options and fulfilling the promotional decisions you make.

It is important to get your marketing and promotional plan started early.  When you work with us, you will be covered in every area that you need, and even more than you thought. Eternite Media offers design and printing solutions for simple business cards, intricate flyers, logos or branding for your entire realm of products. We are able to replicate or duplicate your CD and DVD with basic black print or full color thermal. Paper printing options like digi-paks, one page inserts or full booklets can work in a package with a jewel case or even a clear poly sleeve. Merchandise is also a classic advertisement for your brand’s success, including T-shirts, buttons or stickers- all of which are a constant reminder of you to all your fans. We can put together whatever you need- any propaganda materials big or small and can even ship it directly to your accommodations.

CD Duplication Promo Packages

Opener
(basic package)

- Silver Duplicated CDR

- Black Thermal Text Print On Disc

- White Paper Sleeve

100: $81.00 (Normally $108.00)

250: $202.50 (Normally $270.00)

500: $345.00 (Normally $460.00)

Resident
(mid package)

- White Duplicated CDR

- Full Color Thermal Print On Disc

- 1 Panel 4/4 (Full Color) Paper Insert

- Clear Poly Sleeve

100: $156.60 (Normally $174.00)

250: $380.25 (Normally $422.50)

500: $621.00 (Normally $690.00)

Headliner
(premium package)

- Replicated (manufactured) CD

- Full Color Offset Print On Disc

- Full Color 5″ Jacket

- Wafer Seal

500: $589.00 (Normally $660.00)

1000: $746.00 (Normally $840.00)

2500: $1617.50 (Normally $1825.00)

(DVD packages available upon request)

BONUS WMC/SXSW Specials:

25% off select Printing services
Promote your shows, get the word out about your new release, or just build your fan base! Take advantage of high quality printing services for business cards, flyers, stickers, 2″ buttons and banners.

40% off all Merchandise
Make a statement and toss out t-shirts during your shows or help pay for your trip by selling screen printed merch. Either way your fans will do the advertising for you to build your name recognition and it’s a great way to increase your profit margin. Screen printed shirts, hoodies, hats and more. We offer apparel from American Apparel, Hanes, Gildan, and other top brands.

We are super excited about all the cool stuff you will be ready to hit your fans with this year! Don’t waste any time and drop us a line at info@eternitemedia.com or 323-284-4733 to order.

Stay connected on our Twitter, Facebook and MySpace for resources, blogs, and suggestions on making the most out of your festival experience at SXSW or WMC.

]]> http://www.eternitemedia.com/blog/announcements/be-prepared-for-south-by-southwest-and-winter-music-conference/feed/ 0 http://www.eternitemedia.com/blog/streetpromotion/promotion-101-why-you-should-hand-out-flyers-at-gigs/ http://www.eternitemedia.com/blog/streetpromotion/promotion-101-why-you-should-hand-out-flyers-at-gigs/#comments Wed, 13 Jan 2010 20:16:00 +0000 admin http://www.eternitemedia.com/blog/?p=169

Our friends at Symphonic Distribution posted a great article from the recordunion.com blog that goes along great with our current topic of promoting. With South By South West and Winter Music Conference fast approaching this is a must read article. As always we are here to help you build your weapons of mass promotion so give us a shout to help you get your game plan together.

Promotion 101:Why you should hand out flyers at gigs

Performing live is one of the great joys of being a musician. However, it is important to think of a gig not just as a way of entertaining an audience for a little while and having fun, but as an opportunity to market yourself and reach out to new fans. Handing out a simple flyer is one important step for getting the most out of your live performances.

The Point

Promotion is all about developing relationships with listeners. During and after a successful live performance you are in a good position to move from a superficial and temporary relationship with potential fans, to a deeper long term one. This is up to you. Providing they can even remember your name, only a small percentage of the audience will take it upon themselves to find you online and listen more to your music. Make it easy for them. Hand out flyers.

What to communicate

A flyer can contain a single piece of information, or lots of information. It can be elaborately designed, or just a simple piece of paper with a bit of text on it. The key is that it gives the recipient more info about you and a way to access your music. Depending on your existing marketing strategy, here are a few things you might consider putting on your flyer:

•    Online locations: Your link to MySpace, Facebook, Imeem etc. or just your website

•    Where to access your music: Communicating that your music is available for free streaming on services such as Spotify or Deezer is a great way to increase the appreciation for your music. Before people buy your music, its best they can listen to it over and over and make it part of their music repertoire. Streaming services have the added bonus if sharability and peer recommendation.

•    Mailing list: “Keep updated! Sign up to our mailing list and receive a free track” is a good way to incentivize people to sign up to your mailing list. Once on your list, they are in the loop and you can further develop your relationship with them.

Tips

•    Maximize the effect of your flyers by thinking about when you hand them out. One method is to announce before the last song that flyers are being handed out, and getting some friends to hand them out in the crowd.

•    Alternatively, do it yourself. Straight after a gig, move around the crowd and hand out the flyers. This gives you the opportunity to converse with listeners, receive compliments and answer questions.

•    Be creative on what you put on your flyer. Hosting a merch give away or another kind of competition? Advertise in on your flyers and you may find more participants.

From: Record Union’s Blog Via: Symphonic Distribution’s Blog

In this blog series we will discuss helpful tips when you are out promoting yourself, cool alternative flyer ideas, what to put on your flyers, the do’s and don’ts and other helpful ideas. Stay tuned!

Eternite Media provides disc duplication and replication, digital distribution, printing, archiving, vaulting and studio engineering services to the entertainment industry. Our mission is to help people promote, protect and profit from their art by providing superior customer service and outstanding products. We believe in high quality production at affordable prices and will work with you to meet your budget. Whether it’s on disc or online, Eternite Media is here to help.

Here is some more info on our services:

Duplication and Replication

Disc duplication (CD-R/DVD-R burning) and replication (retail manufacturing) are offered with black thermal, full-color thermal, single-color silkscreen and full-color offset disc printing.  A full range of paper printing and packaging options are available.

Digital Distribution

Digital Distribution at Eternite Media is offered through a partnership with Symphonic Distribution. We can now upload your music to the internet’s best digital download sites including iTunes and Amazon Mp3! Now you can have your physical and digital versions of your music taken care of at the same time. Our prices are fantastic just like the rest of our services, PLUS we will prep and submit the audio for you while we press your disc.

Printing

We offer outstanding pricing on the most common printed promotional tools with many minimum quantities as low as 250 pieces. Whether you need flyers or t-shirts, we have a cost-affective solution to meet your needs. Most of our paper products are printed with recycled content stock and vegetable based inks for a superior look that is easier on the environment.

Archiving

Our Digital Asset Preservation Package is an archival solution for digital content. This non-proprietary cross platform optical disc (DVD) back up will protect your digital assets from 50 (silver) – 300 (gold archival) years. Through our automated process we are able to output onto optical discs that require no special software or equipment to open them. We do not use any data compression programs or special secret equipment to archive your project. We currently offer packages for the music, photography and film industries, but we can also able put together custom packages for anyone’s needs.

Vaulting

Eternite Media will soon offer secure storage solutions for your masters. Our off-site location is the top-of-the-line in security, temperature/humidity control, and disaster protection. With a very minimal monthly investment, and no hidden costs or contracts, you can have your masters stored in our private vault space where only select employees have access. From photo negatives to music to royalty statements- anything you want to guarantee to be safe from fire, flood, earthquake, or Godzilla, we can vault.

Please contact us if interested.

Engineering

We have access to outstanding producers, engineers, editors and composers in the Los Angeles area. We can take care of all the needed arrangements and offer special rates. You can be assured we will refer a talented and experienced engineer for your project.

Find us on your favorite social networking site and let’s get social!